4.3 Package Your Product
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In chapter 1.4 we identified the ideal product that matched the inherent strengths and experience of the organisation with the customers’ requirements and in chapter 2.4 we created some...
3.3 Create Effective Alliance Partnership
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The next step is to develop mutually beneficial strategic partnerships or alliances. These I believe are perhaps one of the best things that you can do for your business. ...
2.3 The Technology Master Plan
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Being recognised as an industry expert is an essential element of business value. An ideal business will have clients searching for you finding you and buying your product. This...
1.3 Plan to Inspire
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‘You are not here merely to make living. You are here in order to enable the world to live more amply, with greater vision, with finer spirit of hope...
5.2 Automate your Sales Funnel
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Part of the strategy is to stop selling and get clients coming to buy from us. In the past we tended to create ‘sales copy’ which identified our target...
4.2 Productise for Profit
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By this stage you have a very clear idea of your target market, their headaches and requirements and also your unique solution to fulfil those requirements. You have also...
3.2 Outsource your Headaches
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There are many forms of outsourcing some offshore and some local and generally the most effective and efficient will be a combination of both.
In chapter 1.3 we learnt...
2.2 Systemise for Efficiency and Value
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Systemising your business is an essential element of value and it will also free up a heap of time. In most small businesses this is an area that we...
1.2 Clarify Your Goals to Free Up Time
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At this stage of the process, you will have a good idea of your target market, their requirements, your solution for them and your business objectives. By this time,...
5.1 Pitch to Inspire Action
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This is really the goal of the first phase. Having gone through the first 4 sessions you should be in a position to write a powerful pitch about your...